1. Promotional Rewards pushed via the app 📱
When you make a payment (with a bank account linked to Cake) linked to a promotion announced in the app, you receive a Reward. 💸
These promotions may be recurring or just for a one-time Reward.
2. Rewards because you deserve your slice of the Cake 🍰
This is a monthly Reward you receive because your data is processed and transformed into a statistic or insight that is purchased by one of Cake’s commercial partners. Our automated software processes anonymized account information into statistical data. 📉📈
Many companies are interested in this statistical data in order to make important strategic marketing decisions. These companies are our commercial partners, from whom Cake gets its income. We share 50% of this monthly revenue with all active Cake users for the month concerned. 💰
You are considered an active user for the month if you meet three criteria:
Have at least one unique bank account connected to Cake.
Have received at least 1 incoming transaction on the account during that month.
Have at least 6 outgoing transactions on the account during that month
(transactions between individuals are excluded).
3. Micro-survey Rewards ✅
Cake users can be requested to answer short & simple survey questions from our commercial partners. We call these micro-surveys. You could, for example, answer to a question on your satisfaction after visiting a particular shop. 🤔 Each time you answer one of these questions, you get a Reward.
Every now and again, we may organize campaigns in which you can earn extra money. These could be, for example, loyalty campaigns, activity campaigns, member-get-member campaigns, a take-a-selfie-with-a-tortoise campaign, etc. Basically, any campaign that earns you extra Rewards.
Additionally, every now and then, we organize campaigns whereby you can earn extra money. These could be loyalty campaigns, activity campaigns, member-get-member campaigns, or a take-a-selfie-with-a-tortoise campaign, all of which allow you to earn extra occasional Rewards.
Such occasional campaigns can be targeted at the whole Cake user-base or only a segment of the user-base. Rest assured that when eligible for a campaign, a message will be pushed via the app to let you know of all the details.
And then it’s up to you whether or not you go for it. Go, go, go! 🏃♀️🏃♂️👟